Как начать изучать пользователей
Погружаемся в контекст, или что дает изучение пользователей
Dr. Ellen Isaacs, “TEDx Broadway. Talk on Ethnography”
Elad Ben Elul, “From lost tribes to engaged users: Ethnography and UX
Jan Chipchase, “The anthropology of mobile phones”
Первое знакомство с качественной методологией
IIT Institute of Design “Getting People to Talk: An Ethnography & Interviewing Primer”
IIT Institute of Design “What People Are Really Doing”
PARC “Ethnographic study of projector use”
Steve Portigal “Discover and act on insights about people”
Jim Muntone “Contextual Inquiry: How Ethnographic Research Can Drive Your User Experience”
IDEO “The Field Guide to Human-Centered Design”
Steve Portigal “Interviewing Users: How to Uncover Compelling Insights”
Углубленное знакомство с методологией
Steve Portigal “Interviewing Users: Uncovering Compelling Insights” Geraldine Fitzpatrick “Ethnographic Methods for User Research”Elizabeth Goodman, Mike Kuniavsky, Andrea Moed “Observing the User Experience. A Practitioner’s Guide to User Research”
Kathy Baxter, Catherine Courage, Kelly Caine “Understanding your users. A practical guide to User Research Methods”
Ковалев Е.М., Штейнберг И.Е., Качественные методы. Полевые социологические исследования
Впервые материал опубликован в Medium.